Reyedr

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Safer and smarter connected motorcycling.

Reyedr-Logo-Small-uai-516x115The mission of Reyedr (pronounced “Rider”) is to connect motorcyclists with their machines in a way that transforms the experience by delivering crucial info about their bike, route and ride group through their head-up display (HUD) and smartphone app.

If you’ve ever ridden a motorcycle, you can appreciate that you need 110% of your attention on the road, and even looking down momentarily to view your speedo is an unwanted distraction. It’s essential to always keep your eyes on the road, on the lookout for any hazards coming at you. According to the Ministry of Transport, the risk of getting injured or being killed on a motorcycle is 21 times higher than for drivers of cars.

Reyedr is developing a HUD with universal helmet mount, to present critical data such as speed and navigation at eye level, so you can concentrate on the road at the same time as seeing your critical info, just like fighter pilots do. The HUD is powered by their app which optionally lets you stay geo-connected with your ride group, as well as your loved ones at home, so they can know your location, and that you’re safe. In case of emergency situations, Reyedr can also auto detect and send an SOS. Their app also has a social aspect which is designed to connect bikers to their community and discover new routes, through those who have ridden in in the past or to experience with those in your ride group.

Kal Gwalani

Founder and CEO Kal Gwalani  has a big vision that HUDs will become as essential and ubiquitous for motorcycle use as smartphones are for the general public.

Kal is equally passionate about motorcycling and entrepreneurship. His love of biking started at age 17 and entrepreneurship followed soon after, and by age 19 he had started his first venture for manufacturing auto accessories. When he moved from India to New Zealand in 2003, he promised himself he would return to motorcycling so he could properly enjoy the scenery. After a 20 year hiatus in motorcycling, he finally got back in the saddle in 2015.

During his 30 year career he’d built up extensive experience in high-tech manufacturing in plastics and composites, distribution of emerging technology products and business development. As soon as he returned to motorcycling, he found that the ride experience was missing a key ingredient, in terms of safety as well as enjoyment. This was the inspiration for the creation of Reyedr, to provide a safer and smarter connected ride experience.

jens
Jens Steinigen
Simon Waters
Simon Waters
Gary Klappwroth
Gary Klapproth

Kal put together a team including a CTO Jens Steinigen, an experienced systems engineer and software developer, Simon Waters and Gary Klapproth, both creative technologists and mechatronic specialists. The team were accepted into Lightning Lab Auckland earlier this year, and used the time to validate their market and build a prototype.

They’ve narrowed their market down to the age 30+ market of leisure riders, that ride on day trips or tour on multiday trips, who are typically well off and techno-savvy. Of the over 30 million such people in the developed countries, Reyedr will is starting off by targeting riders in North America, Australia, and New Zealand.

Reyedr have a prototype now built from off-the-shelf components, but are working towards designing their bespoke miniaturised HUD, which will be contract manufactured. Stage two of product development will include the ability to include communications and other data sources into the HUD, by connecting to external sensors including RPM, tyre pressure, as well as to newer motorcycles for ride settings such as ABS and traction control.

The centrepiece of the system is the Reyedr app, which the team is building as both the “operating system” for the HUD, but also as a standalone app with safety features and for the social aspects of motorcycling.

The app is presently in alpha testing and will soon be released to some testers at Auckland Harley Davidson before the beta goes out to their “Rider Advisory Group” (RAG) of 80 riders in September. They plan to present the Reyedr HUD at the Consumer Electronics Show (CES) in Las Vegas in January 2017, with support from Callaghan Innovation and NZTE who are excited about the prospects of getting more NZ hardware startups out to the world.

Reyedr is at the early stage of a big play and at the cusp of a large opportunity. They are currently raising their first round of capital, mainly to fund further hardware development, and will be raising another round mid-2017. They’re particularly looking for investors with experience in hardware startups, manufacturing and a passion for motorcycling and innovation.

If you want to find out more as an investor, connect with Kal through LinkedIn. For bikers interested in the Reyedr HUD or app, sign up at www.reyedr.com, and for updates or follow them on Facebook.

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SuchCrowd

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De-risk events using a “lean” approach to ticketing.

I’m an exponent of Eric Ries and Steve Blank’s Lean Startup Methodology, the essence of which is (my formulation):

Run your startup like a science experiment – document your assumptions, validate whether or not they’re true, alter your business parameters (pivot) to incorporate your learnings, repeat until you either achieve product-market fit or run out of resources.

It turns out that startups aren’t the only thing that Lean can be applied to. SuchCrowd provides a lean approach to event planning. Not sure whether there’s a market for melodic death metal in Arrowtown? Before you go and book Lamb of God into the Arrowtown Athenaeum Hall and set up a gig you’re not sure will break even, you can use SuchCrowd to validate your market. The SuchCrowd team calls it Lean Events Theory.

SuchCrowd lets you set up a tentative event, and start selling tickets. If you don’t get to the minimum number of tickets sold by a preset deadline, all of the existing ticketholders get a full refund. Once the event reaches the minimum number of tickets, the event is formally scheduled. The platform provides tools to help people passionate about the event share info about the event increasing the chances of getting to critical mass, and building the artists’ fan base.

It’s worked really well for events like the Popup Kitten Cafe and Startup Weekend Dunedin 2016. In the case of Popup Kitten Café, they reached their minimum number of tickets in only 40 minutes. And Startup Weekend Dunedin 2016 reached critical mass three weeks before the event – that’s two weeks ahead of the predecessor 2015 event. Clearly, it’s working.

You can even A/B test parameters around events like venue, time, ticket price, and so on. Get early engagement before pouring money down the drain marketing a product that the market doesn’t want. Lean. Next on the product line up – SuchCrowd is building a promotion engine which helps anyone with any level of tech savviness to promote their events on social networks and media easily and effectively so that event planners can get quick feedback on whether their event will fly.

SuchCrowd has now run 45 events between Dunedin, Christchurch, and Wellington, with one event also one in the US. They’ll be launching their Aussie platform before the end of August, mainly at the request of Australian bands who have toured NZ and loved the service.

Abbe Hyde, Jake Manning, Tin Htoo Aung
Abbe Hyde, Jake Manning, Tin Htoo Aung

I first met the cofounders Abbe Hyde, Jake Manning, and Tin Htoo Aung at Startup Weekend Dunedin 2015, where they were working on a company to handle online marking of university assignments. During the course of the weekend, they found that it was a busy market and not all that attractive, but the team stuck together and decided to do a “real” startup doing something else. Tin is from Myanmar (formerly Burma), where he was the CEO of a software development company that had built a ticketing system for the challenging Burmese market – challenging because they just didn’t have the infrastructure at the time (reliable Internet, payment gateways, etc) that we take for granted in New Zealand. When they started investigating the ticketing market, they discovered the number one problem shared by people running events was fear of not being able to sell enough tickets to break even. This is especially true of people running events with emerging talent. SuchCrowd was developed to solve this problem that remained unaddressed by any of the existing ticketing platforms.

These guys are lean machines. They currently in a sprint where they have a target of testing 10 hypotheses per day. This is a practice they picked up in Lightning Lab Christchurch, which they attended last year. They really loved the Lab, and strive to recreate accelerator culture in their company every day. Since the end of the Lab the team has tripled in size – they’re up to nine people, whose roles outside of work include being a comedian, two dancers, bass guitarist, and an actor.

They’ve just completed a raise of $150K using the Simmonds Stewart Kiwi KISS documentation that’s been hacked to meet SCIF requirements. That’s a real milestone – the first new investment type to be accepted by SCIF in over a decade. This funding will carry them through to the end of the first quarter 2017, when they’ll be raising a seed round.

If you’re running an event of any kind, and you’re not sure how many people you might be able to get to come, by all means check out SuchCrowd, and if you’re interested in following the antics of this creative team, email Abbe and sign up to their newsletter.

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Open Source // Open Society

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Making open source culture more accessible to governments, established businesses, startups, and the public.

[See below for a special limited offer]

os//osIf you know me at all well, you’ll know that I’m a huge fan of Open Source. I run Linux on my laptop (OK, it actually runs in a VirtualBox on Windows), and I believe that I negotiated the first Open Source software development contract with the New Zealand Government in 2003. This week’s Startup of the Week is not your traditional two-hackers-in-a-garage startup, but rather a conference and community that has the potential to turn New Zealand into a world leader.

Open Source // Open Society ran its first conference ran last year, and the organisers and participants were so thrilled with the results that they’ve committed to making it an ongoing annual event. The main purpose is to celebrate open source culture and its potential impact on wider culture and society. There are four basic principles: Participation, Collaboration, Transparency, and Freedom to innovate, and they can disruptively transform the way we interact with each other, the way we do business, and the way we govern ourselves as a society.

This conference is not only for beardy Richard Stallman wannabes. The speaker lineup includes some serious firepower from government agencies like Statistics New Zealand and the US Department of Homeland Security, businesses like Catalyst IT, Enspiral, and Silverstripe, and civil society organisations like Action Station and Figure.NZ. Personalities like Mark Jennings, Evan Henshaw-Plath, Bernard Hickey, Max Rashbrooke, and former prime minister Sir Geoffrey Palmer will also be taking part. And the people backing the conference are equally diverse, including MBIE, Victoria University, Flick Electric, iWantMyName, Te Papa, and others.

Anthony Cabraal
Anthony Cabraal

According to cofounder Anthony (Ants) Cabraal, New Zealand is the perfect place to have this discussion. “We have a really progressive public sector, we’re ambitious, and we’re ready to lead the world in designing new ways of collaborating to bring about more open government and more democratic engagement.” And Kiwis have a knack for contributing – I don’t have any stats to hand, but I’d venture to guess that New Zealand is near the top of the table for highest number of open source contributions per capita of any country.

Silvia Zuur
Silvia Zuur
Linc Gasking
Linc Gasking

Ants says that the idea for OS//OS started in 2014 when Github planned to come to New Zealand to hold their first user conference outside of the United States. Linc Gasking had a vision to take advantage of this and turn it into something much bigger, just before leaving the country to focus on 8i. With not much time left before the conference was scheduled to take place, Ants and cofounder Silvia Zuur managed to “catch the grenade just before it hit the ground” and turn the conference into a resounding success, with 380 people attending.

Ants says that scaling from year one to year two has been really interesting, building the brand, and establishing a trajectory and direction. Everything about the conference will be bigger and better this year – more sessions, more speakers, more workshops. This year, in addition to the conference, there are three additional associated events. The first one was Open Data Day which took place on 7 July. There will also be a Collaboration Café on 18 August, and an Open Source Hackathon at Enspiral Dev Academy on 20 August.

For a conference like this to work, it needs a really strong voice from innovators, people willing to think outside the box, and startup entrepreneurs. In other words, people like you. It will be a rare chance to learn from and connect with global leaders in open source thinking for technology businesses, and extend your networks across the tech, business and government sectors.

SPECIAL OFFER

To that end, we can give you a special offer of half-price tickets to OS//OS for subscribers to this blog. In order to qualify, you need to be a registered subscriber – just fill in the form on the subscribe page, and respond to the confirmation email. We’ll send out the promo code and instructions to subscribers only on Thursday 4 August. But be in quick – we only have 15 tickets to give away.

If you miss out for some reason, you can get full-price tickets from the OS//OS site.

Hopefully this year’s OS//OS will be a hit, and we’ll look forward to many more years of conference like this that bring together the government, tech, and innovation communities. I’ll see you there.

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Gamefroot

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Teach kids anything through game design.

You probably knew that Wellington is a hotbed of game design, and that there are a lot of interesting edtech startups here as well. Gamefroot sits at the fascinating intersection of these two worlds, and they are really taking things to the next level.

Gamefroot makes it easy for anyone to become a game designer. They’ve built a platform which lets anyone make an HTML5 game using a great library of templates and objects, a super-easy Scratch-like scripting language, drag-and-drop construction, and instant publishing to the web, or iOS, Android, or Chrome stores. They have over 110k users from all over the world, and tens of thousands of games on the platform. You can try some of the games out on gamefroot.com, or have a shot at making your own game on make.gamefroot.com. There are some excellent tutorials to get you going. Here’s a 5-minute video which takes you through the process:

Dan Milward
Dan Milward

The idea for Gamefroot started in 2005 when founder Dan Milward wanted to make games, but didn’t have the programming experience to do so. If you cast your mind back to the dark days of prehistory before the iPhone, you might remember the only real mobile platform was Nokia feature phones with 320x320px resolutions. At the time, there were only about 30 games available for Nokias. They published the first version of Gamefroot on Facebook, and almost instantly there were hundreds of games available. But Nokia in their wisdom pulled the underlying Flash technology from their phones, and that was that. Then in 2007, the first iPhone came out, and Gamefroot had another go at publishing games on iPhones. But Steve Jobs pulled Flash technology from the iOS platform, and that was that.

The team weren’t deterred though. In 2013, the HTML5 standard was becoming stable enough to build games on, and Milward and co had another go at publishing using a Javascript game engine. This time it stuck. But what surprised the Gamefroot team was their audience: they had been expecting game designers to be their early adopters, but it was teachers and educators who came knocking at the door. At the beginning of 2015, the team started serious collaboration with the education sector, and Gamefroot is now a collaborative partnership between technology and education.

In addition to Dan Milward, the team includes David Thornycroft, Ben Richards and Stefan Le Minh. Gamefroot resources are designed in partnership with the education sector and normally involves working with teachers and other game designers from the sector. They have some high powered advisors as well, including game reserach fellow Dr Bronwyn Stuckey, Network for Learning’s Pete Hall, NZ e-learning teacher Marianne Malmstrom and the ubiquitous angel investor Trevor Dickinson.

But why should game design be so compelling for educators? The New Zealand curriculum has largely moved past teaching kids facts, and focuses on teaching kids how to learn and integrate that knowledge into their daily lives. This seems to be particularly effective for STEM subjects. In order to design a game to express what you’ve learned in class, you need to know quite a lot about the subject, and you get the bonus of having a game that makes it fun for someone else to learn that subject as well. Oh, and you learn to code as a by-product. As examples, biology teachers have commissioned students to design games to build their own fungi, and English teachers are using Gamefroot to teach kids how to develop text-based games.

There’s a real shortage of teachers capable of teaching these things to kids, which is where Gamefroot’s paradigm of designing a game on a canvas, applying pre-fabricated game mechanics, easy scripting and customisation all within a hosted UI comes into play. The scaffolding process is important in helping people learn how to write games, and mimics the Khan Academy and Hour of Code.

The NZ Council for Educational Research (NZCER) wanted to know if this approach to learning is both cognitively engaging and educationally sound, so they commissioned a study on “Game-coding workshops in New Zealand public libraries” which was published earlier this month. Senior Researcher Rachel Bolstad concludes that Gamefroot inspired kids to want to make their own games or apps to sell, and boosted their interest in a possible future career in game design, coding, or programming. She also identifies the potential for this technology to help redress gender imbalance in this field, as well as supporting more Māori and Pasifika into the field.

Gamefroot is currently pre-revenue, but they’re about to start charging schools for providing classroom-specific tools. It’s a mass-market play, as schools don’t have huge amounts of cash to invest in this area. The USA will be the main target.

They’ve already had a lot of exposure in the USA mainly thanks to teacher word-of-mouth, and have active collaborations going with teachers and education providers in that market.

They also have active collaborations with the game industry, where there’s a critical shortage of game developers. Game design companies are eager to inspire as many kids as possible into the industry, and they see Gamefroot as one vehicle for doing this. And as a kid, what could be more fun than building games using assets from your favourite game designers?

Gamefroot has raised $150k to date from private investors, has had some support from Callaghan Innovation for R&D, and attracted service revenue from companies that want specific games developed. They’re planning on raising a seed round in the near future, specifically targeting investors with experience in the edtech sector that will help them break into the US Market. Their end game is strategic acquisition by a major edtech company or a platform player.

Here’s a great opportunity for you, dear readers: if you design a compelling game on the Gamefroot platform about the NZ startup scene, I’ll offer to feature it on this blog. Have fun!

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Kitset.io

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Build cross platform apps without coding.

Kitset.io allows anyone to build cross platform apps without the need to code. They use some pretty cool AI techniques to fill in the gaps between people and machines.

Graduates of the recent Lightning Lab Auckland programme, they’ve built kitsets for the hospitality vertical (restaurants and cafes) as well as Fast Moving Consumer Goods (FMCG – retail consumer products like groceries), and are in the process of expanding out into a wide variety of classes of apps.

Building your app is super easy, and if you get stuck, there’s always an AI chatbot to help you out. Deploying the app is even easier – one click, and you get an Android app, an iOS app, a mobile web site, a landing page, and a dashboard. If you’ve ever commissioned mobile app development, you’ll know that it usually takes months to complete if you can find a dev that’s willing to take you on, and it’s rare to walk away with change from $10K. Kitset lets you design your own app and deploy it in hours, and it costs only $69/month – that’s disruptive.

NIck Mitchell
NIck Mitchell

The idea for Kitset was born when CEO and founder Nick Mitchell was working at Accenture in London as a senior IT architect in the telecommunications industry. He would regularly tell his customers about the power of analytics, the future of social, and how machine learning and AI would change the way people do business – AI would be as revolutionary as the Internet itself.

At the same time, Nick was irritated by how long it took and how expensive it was to build apps – he felt that a lot of innovation was being curbed by unnecessary complexity and skills requirements. So he left Accenture and started creating a platform that would let anyone build an app. He spent the next 18 months proving out the technology he wanted to unleash on this task.

Nick’s general concept for bootstrapping this idea involved three steps:

  1. Build a tool to build apps that’s so easy to use that anyone could do it.
  2. Teach a machine to use the tool.
  3. Teach the machine to understand natural language (English) instructions from a human, so that the machine acts like a software developer.

The system can now do simple tasks like “please change that to a blue background” or “send a txt message when this button is pressed”. The next phase of AI implementation will be to ask questions like “are there any apps or sites that you like the look of”, and then provide a template that draws from the design of the specified apps or sites.

Dominic Trang

Lead Developer Dominic Trang has a background in Android game development. His previous gig was with pharma company Sagitto where he worked on image processing software to detect counterfeit pills. They’ve spent two years together now building the tool, which is learning from the real world 24 hours a day.

Kitset’s market entry plan has four pillars. The most important one which they’re working on right now is strategic partnerships. They’ve recently closed a deal with ASB Bank focusing on restaurants and cafes as a beta test. Why? ASB knows that apps are a big pain point for their customers, and see Kitset as a massive value add at a low cost.

The second pillar of market entry is channel partnerships. They’re working with well known and some not so well known digital agencies to reduce their cost of providing great apps and web sites to their customers. Using Kitset, agencies can do a lot of heavy lifting quickly. There are a huge number of APIs you can clip together in an app, but it’s a right pain in the proverbial to wrap a sexy UI around them. Kitset makes this easy.

The third pillar is direct sales. These are high touch at the moment, but the platform is nearly ready for use by the general business public.

And the fourth pillar is bigger ecosystem players, especially large hosting and service providers, like Microsoft Azure, AWS, or Digital Ocean. One could imagine the likes of Dropbox, 99 Designs, or Basecamp being interested in a product like this as well. Kitset drives traffic, usage, and brand leverage through these partners, who could also become potential acquirers.

In the short term however, they’re looking for additional strategic partnerships with banks and telcos, especially outside of New Zealand. All the while, they’re building up their secret-sauce protectable IP, their AI stack.

Post Lightning Lab, Kitset are putting together a small bridging round with people close to the company to last them through the rest of 2016. Early next year, once they’ve proven their technology and start getting some real traction, they’ll be doing a seed round with typical NZ seed round parameters to start scaling overseas. Keep an eye out at your local angel network for these guys.

Meantime, they’re looking for another developer who wants to get in on the ground floor building up this really interesting technology. If Javascript is your thing and you’re a MEAN (Mongo, Express, Angular, Node) developer, do get in touch with them.

Here’s their pitch from Lightning Lab Auckland Demo Day:

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Conscious Consumers

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Change business behaviour through conscious spending.

Conscious ConsumersDo you care about the planet and want to make the world a better place? Do you only want to buy from businesses that are sustainable and ethical? Do you want to earn tangible rewards for it?

Let’s face it – businesses do their business with varying degrees of care around how they treat the environment, their community, and their employees. As a consumer, what can you do to support businesses that that behave well? Simple answer: Download the Conscious Consumers app (iPhone  or Android), find a business near you that aligns with your ethics, buy from them, collect loyalty rewards, and sleep better at night knowing that you’re helping make the world a better place.

In order to participate, businesses must be accredited – they can apply for badges such as Recycling, Composting, Fair trade, Generosity, and others, which all have specific, measurable accreditation standards. Businesses are audited on induction and every year to ensure that they’re complying with standards.

The benefits to consumers are clear: you can have confidence that the restaurants and cafes you frequent are ethical businesses, and earn loyalty rewards. Hospitality businesses use the Conscious Consumers data to attract new customers whose values are aligned to theirs, and find out more about their customers – what they care about, how much they spend, and how frequently they visit.

They have more than 300 businesses and 10,000 consumer users across New Zealand.

The previous version of the app required users to ‘check in’ at the businesses. The new version takes a feed directly from Paymark, and automagically credits your spending from those businesses as it sees your transactions come through. Their secret sauce is tokenising technology, which enables this to take place without your EFTPOS or credit card details being stored.

Melissa Keys and Ben Gleisner
Melissa Keys and Ben Gleisner

Conscious Consumers started as a paper directory back in 2008, when cofounders Ben Gleisner and Melissa Keys got together with a few of their friends from uni and started the 42collective. The book showcased Wellington businesses that were achieving sustainability metrics, and they received a grant of a $5,000 from Wellington City Council to promote it. They also ran local events to promote sustainability and local businesses that supported sustainability. Over the next few years they attracted funding from the Ministry for the Environment, the Ākina Foundation, and several other councils, and in 2012 they released their first app to help conscious consumers find restaurants and cafes, and collect loyalty points for trading with them.

… business will change if consumers demand it …

They’re making measurable change in the way hospitality business operates. According to Ben, they’ve supported over 50 businesses to start recycling and composting – that’s the equivalent of more than 1,000 households. Their theory of change is that businesses will change if consumers demand it. Up until now, there hasn’t been a way for customers to easily recognise and reward specific business behaviours that matter to them, but now businesses can tie increased revenue back to specific behaviours on their part. It closes an important feedback loop that creates a virtual cycle improving the way we interact with the environment as businesses and consumers.

In May this year, they closed a $600K equity round from high-net-worth impact investors. The round was only open for a few weeks, and was quickly filled. With this investment, they plan to grow to 25,000 users by May 2017, multiply revenue by 4x, expand into other verticals such as food retail, clothing, homeware and hotels. They’re continuing to validate their product in New Zealand, but the next capital raise will be to enter one to three overseas markets, which will likely be done on a city-by-city basis. Post-raise, they’re just as agile and lean as they’ve always been. “It’s easy to burn money when you’ve got it, but we’re used to being incredibly frugal and we want to continue that” says Ben.

I was impressed with how quickly they were able to raise $600K as a social enterprise, but as they say, a professional is someone who makes a hard job look easy, and it only took them seven years to become an overnight success.

This week, they’re launching a major campaign including social media, engagement with their existing user base, working with their business customers as a channel, and large non-profits that are aligned to their values. You too can help make the world a better place by being conscious about your consumption.

Sign up and give it a go at: www.CountMeIn.nz

Conscious Consumers is also looking for B2B sales people – do contact them if you’re interested.

Disclosure: My wife, Kate Frykberg, is a member of the 42collective committee.

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